Funny how you can get off-track so easily, especially when there might be a part of you looking to do just that.

My food coaching site went live at the beginning of September.  I’ve spent the last six months and countless hours learning all I could about SMM, SEO, and all the other acronyms.  I began with little interest, but accepted the value it could bring if I worked at it strategically.  And then I started kinda liking it, learning more with every new newsletter, webinar, and teleseminar that hit my inbox.  Add learning video to the mix and, well, SMM started to stand for “So Much Mess.”

My point:  I’ve devoted so much of my self and my time to this that I’ve ignored my real business and what I want to achieve.  Part of it was enjoying what I was learning, but I have to be honest and say that part of it was a way of delaying the work it takes to engage in the real world, i.e., making human contact.

I know this won’t be true for those of you who have jobs that ARE SMM, but do any of you recognize this in yourself?

@bethnovick @dianebianchi It does have to be part of an overall plan, and you have to get the discipline to schedule your time on SMM.

The better your plan and calendar, the easier it is to schedule. Plus you might decide what you need to outsource .

SMM has a few key aspects that suck people under: it’s fun, there is information galore, it’s “sexy”, and new tools and products seem to come out daily. While you want to keep up with key changes, you should identify problems in your plan when you check your benchmark goals.

@Frederic Gonzalo, Self-discipline???? what is that?  This thread just makes me feel guilty. I think i’ll go see how many threads I can get lost in on the facebook club lol