said 1 year ago:
Regardless of preference, it’s not considered spam as long as the guidelines are followed. I’m not saying that it should be done that way, nor do I advise my clients to do so, however, the guidelines are pretty clear as to what is considered spam and what is not.
Email marketing service companies do have tighter restrictions on what they consider spam because spam reports effect both your account (ISPs can stop you from sending email to their customers) and the email marketing company, where they could be blocked from the ISP as well.
Also, so there is no confusion. Email marketing services such as aweber, constant contact, mailchimp, etc. don’t suspend your account for one spammed email. It’s based off ratio which takes into consideration the number of emails sent and number of spam reports. The typical acceptance amount is 1 spam report for every 1000 emails you send. I’d hate for anyone to read the above statement and be afraid to send out emails. =)
I feel the same way although I really don’t get a lot of cold calls. Maybe once every few days. I have done cold calling for a previous advertising agency I worked for and it was a really effective strategy and although some people would just say “not interested”, I had thousands of people talk to me and purchase advertising for their businesses. I guess it really depends on the cold caller (and the demeanor of the recipient of the phone call), I have always had a genuine desire to help people grow their businesses and am super inspired by their passion for what they do, so conversation was easy.
I just recently bought some branded pens which I’m thrilled about from a cold call. =)