Social Media Marketing Is Broken (3 posts)

  • Hi everyone,

    I’ve been perusing the forums here and it occurs to me that we are all interested in taking a look at social media marketing/advertising best practices (because what we have now doesn’t pass as “best”). It’s fairly obvious that Facebook ads don’t get the kind of exposure that we’re looking for and promoted Tweets aren’t particularly appreciated. 

    In your opinion which is the biggest social media marketing fail? I don’t mean examples, but if you were to line up Promoted Tweets against Facebook Ads, Google Adwords etc. what do you think is the best of the advertising world and the worst?

  • @valerie-keys I think most people leave out the most important part of social media… the interaction. I’m so tired of people trying to sell me something that I badically ignore Facebook completely.

  • @amyhallbiz I understand that. I know from a marketing perspective the goal is to generate super fans. I personally appreciate it when one of my friends tells me about something interesting, but I find most ads that line Facebook just scream “scam” nowadays….


Add your voice to the discussion

Existing members: . If you do not have a SME account, .