Dawn Chitwood said
9 months, 4 weeks ago: Hi @dwillden,I’m on the side of being a social media manager so I can offer tips from this viewpoint…
I think it can be very beneficial because the work is focused when outsourced. If you are clear on your goals and strategy, it can be very effective because their time working for you should be spent solely working towards these goals rather than having the inevitable distractions and numerous other tasks of running your business impeding your strategy.
Just make sure that you have a clear, written understanding between you and your social media manager of your goals, values, and procedures to achieve results that are aligned with your company’s mission.
Good luck!