said 1 year, 4 months ago:
The biggest takeaway in my opinion is the future of marketing and eCommerce is in mobile marketing, and businesses who want to survive are going to endorse and implement mobile marketing into their way of doing business.
With over 50% 0f all local searches being performed on mobile device then that is where business needs to be found, go where your potential customers are, they are mobile!
Most experts feel that within five years PC’s and lap tops etc. will be obsolete and 90% of business will be done on mobile devices.
So I would recommend to club members who are business owners to embrace mobile marketing and to members who are consultants and marketing firms to do their clients a favor and inform them why they must become part of the mobile world, I always tell my clients “It is better to stay ahead of trends rather than play catchup, it takes longer and costs more to try to catchup to your competitors who were early adopters!”