Selling Twitter as a business marketing tool can be tough. It’s not enough to point to the successes of the likes of Coca Cola. We need to be able to show the business gained through Twitter by more modest companies, right down to the SMEs and sole traders.

I ran a discussion on LinkedIn with various groups in Scotland and this is what I learnt. 

http://jonhartley.com/blog/developing-business-through-twitter-uk-sme-twitter-success-stories/

Anyone else with more of the same kind of information?

@jon-hartley Hi Jon

Try these case studies:

Anthony Lloyd and Fallowfields Hotel
Jessica Van Den

Cheers,
Russ

Thank you for the link to the 11 case studies Eileen. Already sourced one for recent blog @supereb

http://jonhartley.com/blog/wake-up-and-smell-the-coffee-twitter-works/

@jon-hartley Thanks for sharing this article.  It gave me some inspiration for using Twitter in my own business!