Robin Carlisle said
4 months, 4 weeks ago: I had another thought on this…
Whatever you do, don’t forget about the importance of “authorship” and keeping YOU as a brand.
Jobs and companies and contracts and clients and brand names will come and go over time… but YOU — YOUR NAME — is THE single most important brand you have.
The minute I started writing under my own name, having my little picture show up in the search engines next to everything I write or every video I produce, that’s the minute my rankings started going up, up, up.
In 10 years you could be the CEO of a HUUUUUUUUUGE international megabusiness that you’ve not even chartered yet. But it most certainly can get immediate traction in the search engines just by being associated with YOUR NAME, if you’ve spent those 10 years building up your own NAME brand. Do that and everything and everyone and every company you touch can benefit from your work. Spend ALL your time building someone else’s brand, your company’s brand or even a company you own… well, the minute you leave or sell that company… you’ll be starting from scratch all over again.
Sooooooooooo… I’m still thinking it’s best to use your name in the title of your main Pinterest board… no matter what… while building 100′s or 1,000′s of niche boards under it. Making it a business account only gives you some extras, so I’d still make it a business account. But find a way to brand it with your name, so all your work won’t go to waste…
Just thinkin’…
Robin Carlisle