said 10 months, 2 weeks ago:
Eek! Apparently I’m in the minority but I LOVE my personal G+ page. I’m not allowed to use it for work related tasks, other then setting it up, but I have a lot of fun talking to people and generally enjoying myself!
I wish more brands were on G+, but I think that the real problem hampering brands engagement with G+ is that a lot of marketing has recently been very focused on “female branded marketing.” In other words, aim towards woman. Which is cool, and I have no problem with that. But G+ has a huge male population, and the women that are engaging on G+ seem to be looking at products in the same way. This is all speculation, I don’t have any data to back up these assertions (though marketing to women is a huge and growing trend in marketing which is good, I think diversification helps everyone).
So it could be that brands, which want one unified message, are having a hard time diversifying their message to two divergent population segments.
Just a guess.
Oh and @joanmuschampfagnani I LOVE Access. I use it ALL the time, and am a huge fan of the Microsoft ecosystem. But my background is in database and statistical analysis, so I could be biased.
However, I’d marry Excel if I could, and I wasn’t already married!