Small Business | Forum « How to create a digital marketing plan?

How to create a digital marketing plan? (7 posts)

Topic tags: content marketing

Hai Chau said
6 months, 1 week ago:
Dear all,
I just have researched about digital marketing for 3 months, so I get a difficulty when create a digital marketing plan. I don’t know how to start. I’m so confused because of my plan, there are many tools for it such as facebook marketing, blog, seo, email marketing and so on.
It’ll be useful to me if you can send me a template or a simple digital marketing plan via my email chauphihai@gmail.com..
Thank all so much !
@haixu | # | Top
S. Medlock said
6 months, 1 week ago:
Here’s some information that was helpful to me. Mr. Chau, I hope this helps.
@CedarHillMom
http://smallbusinessbonfire.com/sample-marketing-plan-templatehttp://www.sba.gov/content/developing-marketing-planhttp://www.missouribusiness.net/sbtdc/docs/marketing.pdf
@cedarhillmom | # | Top
Hai Chau said
6 months ago:
It’s so greate, thanks for your information, Ms.Medlock
@haixu | # | Top
Rich Brooks said
6 months ago:
@haixu
Although I don’t have a template for you, my recommendation would be to:
- Identify your audience
- Identify their biggest problems
- Create content that helps your ideal customer succeed
- Use the channels they’re using to promote that content.
It may be that you start with a blog, and then use certain social media platforms to drive traffic to that blog.
Good luck!
@rich-brooks | # | Top
Milan Steskal said
6 months ago:
@haixu
@rich-brooks is right. Do your homework and determine what are your goals. I’d start with doing networking and once the network is bigger, I’d start with the blog then and have the network help to drive more traffic.
@milan-steskal | # | Top
Hai Chau said
6 months ago:
@rich-brooks @Milan Steskal thanks for your recommendation. It is good idea, let me try.
@haixu | # | Top
Melodie Licht said
6 months ago:
To add to @rich-brooks plan. When it comes to using the channels your audience uses (i.e. Facebook, LinkedIn, YouTube, etc.) I highly recommend starting out with ONE! Dig into it, understand it, use it and get a good feel for it then move onto the next one and so on.
If you set up and work the first one well, these members will flow over to your next one, and eventually move between platforms as you establish your presence.
Trying to move back and forth between platforms you don’t understand actually can set you back. You don’t have to learn everything about it but don’t just sign up and hope for the best.
@melowout | # | Top