said 1 year, 3 months ago:
Great time to ask this question.
One of my partners is a big NY Giants fan, so this past week on our training calls, they had a “Super Bowl” twist to them (being a Dallas Cowboys fan myself, I wasn’t too enthused , but there’s always next year..)
We promoted the call’s theme in our newsletters and email blasts, and we had one of the larger turnouts for the call ever.
I think if its done right, tagging along with a “calendar” event can be a smart move.