<?xml version="1.0" encoding="UTF-8"?> <rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" ><channel><title>Social Media Examiner | How do you help your B2B customers rationalize their purchase feelings? | Topic Replies</title> <atom:link href="http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/feed/" rel="self" type="application/rss+xml" /><link>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/feed/</link> <description>How do you help your B2B customers rationalize their purchase feelings? - Forum Topic in the Group Small Business</description> <pubDate>Wed, 22 May 2013 13:37:01 +0000</pubDate> <generator>http://buddypress.org/?v=1.5.5</generator> <language>en</language> <item> <guid>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25816</guid><title><![CDATA[Ted Kolovos replied to the forum topic How do you help your B2B customers rationalize their purchase feelings? in the club Small Business]]></title><link>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25816</link> <pubDate>Tue, 27 Mar 2012 21:35:26 +0000</pubDate><description> <![CDATA[<p><a href="http://www.socialmediaexaminer.com/members/tedksocial/" title="Ted Kolovos" rel="nofollow">Ted Kolovos</a> replied to the forum topic <a href="http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/" rel="nofollow">How do you help your B2B customers rationalize their purchase feelings?</a> in the club <a href="http://www.socialmediaexaminer.com/clubs/small-business/" rel="nofollow">Small Business</a> Ladies,&#160; I liked what you all said about the relationship being a key factor in the process.&#160; Clients have to trust you before they even think about buying anything.Only thing I'll add is that for any purchase [&#8230;]</p> ]]> </description> </item> <item> <guid>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25733</guid><title><![CDATA[Dea Irby replied to the forum topic How do you help your B2B customers rationalize their purchase feelings? in the club Small Business]]></title><link>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25733</link> <pubDate>Tue, 27 Mar 2012 16:52:46 +0000</pubDate><description> <![CDATA[<p><a href="http://www.socialmediaexaminer.com/members/deairby/" title="Dea Irby" rel="nofollow">Dea Irby</a> replied to the forum topic <a href="http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/" rel="nofollow">How do you help your B2B customers rationalize their purchase feelings?</a> in the club <a href="http://www.socialmediaexaminer.com/clubs/small-business/" rel="nofollow">Small Business</a> great summary points&#160;&#160;<a href='http://www.socialmediaexaminer.com/members/dcoville001/' rel="nofollow"></a><a href='http://www.socialmediaexaminer.com/members/dcoville001/' rel="nofollow">@dcoville001</a><div>IMHO if the customers don't feel good about their purchase, either 1) they have amoney issue/bad relationship with money or 2) you are not offering yourproduct/service in a way [&#8230;]</div> ]]> </description> </item> <item> <guid>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic//#post-</guid><title><![CDATA[Ann at  greenoak replied to the forum topic How do you help your B2B customers rationalize their purchase feelings? in the club Small Business]]></title><link>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic//#post-</link> <pubDate>Thu, 22 Mar 2012 15:11:39 +0000</pubDate><description> <![CDATA[<p><a href="http://www.socialmediaexaminer.com/members/annfurnivall/" title="Ann at  greenoak" rel="nofollow">Ann at  greenoak</a> replied to the forum topic <a href="http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings" rel="nofollow">How do you help your B2B customers rationalize their purchase feelings?</a> in the club <a href="http://www.socialmediaexaminer.com/clubs/small-business/" rel="nofollow">Small Business</a> but they can&#160; really like&#160; you and not&#160; buy from&#160; you....&#160; in&#160; business its about their &#160;money...eventually...or like&#160; diane&#160; brought up...&#160; TIME.... thats&#160; worth a lot&#160; to&#160;&#160; a&#160; busy&#160; owner [&#8230;]</p> ]]> </description> </item> <item> <guid>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25151</guid><title><![CDATA[Kristy C. Cartier replied to the forum topic How do you help your B2B customers rationalize their purchase feelings? in the club Small Business]]></title><link>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25151</link> <pubDate>Thu, 22 Mar 2012 14:35:57 +0000</pubDate><description> <![CDATA[<p><a href="http://www.socialmediaexaminer.com/members/kc_kreative/" title="Kristy C. Cartier" rel="nofollow">Kristy C. Cartier</a> replied to the forum topic <a href="http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/" rel="nofollow">How do you help your B2B customers rationalize their purchase feelings?</a> in the club <a href="http://www.socialmediaexaminer.com/clubs/small-business/" rel="nofollow">Small Business</a> <a href='http://www.socialmediaexaminer.com/members/dcoville001/' rel="nofollow"></a><a href='http://www.socialmediaexaminer.com/members/dcoville001/' rel="nofollow">@dcoville001</a> Awesome story! It is about being a complement or resource for the other business -- not just a vendor!<div></div><div>&#160;<a href='http://www.socialmediaexaminer.com/members/samanthagentile/' rel="nofollow"></a><a href='http://www.socialmediaexaminer.com/members/samanthagentile/' rel="nofollow">@samanthagentile</a> <a href='http://www.socialmediaexaminer.com/members/cherelleleong/' rel="nofollow"></a><a href='http://www.socialmediaexaminer.com/members/cherelleleong/' rel="nofollow">@cherelleleong</a> Hence why referrals are so important! This question is [&#8230;]</div> ]]> </description> </item> <item> <guid>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25121</guid><title><![CDATA[Cherelle Leong replied to the forum topic How do you help your B2B customers rationalize their purchase feelings? in the club Small Business]]></title><link>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25121</link> <pubDate>Thu, 22 Mar 2012 09:04:24 +0000</pubDate><description> <![CDATA[<p><a href="http://www.socialmediaexaminer.com/members/cherelleleong/" title="Cherelle Leong" rel="nofollow">Cherelle Leong</a> replied to the forum topic <a href="http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/" rel="nofollow">How do you help your B2B customers rationalize their purchase feelings?</a> in the club <a href="http://www.socialmediaexaminer.com/clubs/small-business/" rel="nofollow">Small Business</a> I agree with&#160; <a href='http://www.socialmediaexaminer.com/members/samanthagentile/' rel="nofollow"></a><a href='http://www.socialmediaexaminer.com/members/samanthagentile/' rel="nofollow">@samanthagentile</a> &#038;&#160; <a href='http://www.socialmediaexaminer.com/members/dcoville001/' rel="nofollow"></a><a href='http://www.socialmediaexaminer.com/members/dcoville001/' rel="nofollow">@dcoville001</a>. Building relationships and delivering value are so important. I try get out of the selling mindset when working B2B and make it more about how can both businesses [&#8230;]</p> ]]> </description> </item> <item> <guid>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25119</guid><title><![CDATA[Samantha Gentile replied to the forum topic How do you help your B2B customers rationalize their purchase feelings? in the club Small Business]]></title><link>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25119</link> <pubDate>Thu, 22 Mar 2012 08:30:38 +0000</pubDate><description> <![CDATA[<p><a href="http://www.socialmediaexaminer.com/members/samanthagentile/" title="Samantha Gentile" rel="nofollow">Samantha Gentile</a> replied to the forum topic <a href="http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/" rel="nofollow">How do you help your B2B customers rationalize their purchase feelings?</a> in the club <a href="http://www.socialmediaexaminer.com/clubs/small-business/" rel="nofollow">Small Business</a> <a href='http://www.socialmediaexaminer.com/members/kc_kreative/' rel="nofollow"></a><a href='http://www.socialmediaexaminer.com/members/kc_kreative/' rel="nofollow">@kc_kreative</a> I would say that from a marketing communications point of view, a business must make their prospect feel not only confident in their product of service, but also warm and fuzzy about your company.&#160; [&#8230;]</p> ]]> </description> </item> <item> <guid>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25028</guid><title><![CDATA[Diane Coville replied to the forum topic How do you help your B2B customers rationalize their purchase feelings? in the club Small Business]]></title><link>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25028</link> <pubDate>Wed, 21 Mar 2012 19:02:47 +0000</pubDate><description> <![CDATA[<p><a href="http://www.socialmediaexaminer.com/members/dcoville001/" title="Diane Coville" rel="nofollow">Diane Coville</a> replied to the forum topic <a href="http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/" rel="nofollow">How do you help your B2B customers rationalize their purchase feelings?</a> in the club <a href="http://www.socialmediaexaminer.com/clubs/small-business/" rel="nofollow">Small Business</a> @annatgreenoak That's been my experience too.&#160; I always add value in consulting and advising and sharing information.&#160; I recently gained one new client who had been an internet marketer for years but wasn't [&#8230;]</p> ]]> </description> </item> <item> <guid>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25023</guid><title><![CDATA[Ann at  greenoak replied to the forum topic How do you help your B2B customers rationalize their purchase feelings? in the club Small Business]]></title><link>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25023</link> <pubDate>Wed, 21 Mar 2012 18:55:50 +0000</pubDate><description> <![CDATA[<p><a href="http://www.socialmediaexaminer.com/members/annfurnivall/" title="Ann at  greenoak" rel="nofollow">Ann at  greenoak</a> replied to the forum topic <a href="http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/" rel="nofollow">How do you help your B2B customers rationalize their purchase feelings?</a> in the club <a href="http://www.socialmediaexaminer.com/clubs/small-business/" rel="nofollow">Small Business</a> <a href='http://www.socialmediaexaminer.com/members/dcoville001/' rel="nofollow"></a><a href='http://www.socialmediaexaminer.com/members/dcoville001/' rel="nofollow">@dcoville001</a> dittomy&#160; goal is to make them money....i always&#160; figure&#160; if they make money&#160;&#160; with me&#160; or&#160; get something super&#160;&#160; unusual&#160; they&#160; cant&#160; find elsewhere ,&#160;they will be&#160; back....i like&#160; b to b&#160; the [&#8230;]</p> ]]> </description> </item> <item> <guid>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25015</guid><title><![CDATA[Diane Coville replied to the forum topic How do you help your B2B customers rationalize their purchase feelings? in the club Small Business]]></title><link>http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/#post-25015</link> <pubDate>Wed, 21 Mar 2012 18:24:16 +0000</pubDate><description> <![CDATA[<p><a href="http://www.socialmediaexaminer.com/members/dcoville001/" title="Diane Coville" rel="nofollow">Diane Coville</a> replied to the forum topic <a href="http://www.socialmediaexaminer.com/clubs/small-business/forum/topic/how-do-you-help-your-b2b-customers-rationalize-their-purchase-feelings/" rel="nofollow">How do you help your B2B customers rationalize their purchase feelings?</a> in the club <a href="http://www.socialmediaexaminer.com/clubs/small-business/" rel="nofollow">Small Business</a> I've found that is all covered in the answers to these questions...1.&#160; What's In It for Them?2.&#160; Unique Selling Proposition (why should they buy from me)?3.&#160; Return on Investment (ROI)&#160; Justification for the [&#8230;]</p> ]]> </description> </item> </channel> </rss>