Hi Mauro,

One thing that works for business communities is giving members free white papers and topic related documents.

very well described, Geoffrey @geoffrey-gordon great idea, this established your authority @albertmora is your tribe growing? @maurodand

 @albertmora we tried a vbulliten forum  for about a year…it  was   nice and   simple and worked  great….ours  was  for store owners….  but  we   never  got past  40 members, and i  have lots of    networks into that  group….  ….  so hard to get   the  good interaction…. 

our store’s facebook  community of over  3000  fans is  more and  better than i ever imagined would happen……..  

Thanks everybody for the answers.

@albertmora  you are right, but if you don’t have a community, you need to build it first. My question on how to do this.

@geoffrey-gordon You suggested 3 very interesting options.

1) Unlikely a forum is too demanding (at least, in this moment).

2) The Q&A section is a great idea and I want to think how to use it in the best way.

3) The Facebook page is probably the best way.
I made mine for this reason, so I’ll keep going with that.

Thanks for your advices!

@deairby I agree with you: Geoffrey suggested some very interesting options.

@annfurnivall thanks for the feedback!
I agree with you, Facebook is, for sure, a better way to engage people.

@Mauro

As I said before, to build the community reward your users with something they could like.

I’ll give you an example, I wrote an e-book about social marketing, to access the free ebook you should “like” or “tweet” the promo before you could download the ebook. In 3 weeks I increeased by 50% my number of followers. This graph displays my Twitter followers

With Q&A you’ll improve your organic traffic from Google, but you won’t build a community.

Hi Mauro @maurodand

This is something that a lot of folks overlook.  You have an FB fan page but have you considered an FB group?  These are not the same thing.  Instead of asking people to “like” your fan page, you “invite” them to a group of people who have the same interests and with that invitation goes the idea that they are able to post links to articles they’d like to share, etc. and have those open for discussion.  Now as the group leader, you would be in charge of posting most of the content and this can be in the thread (genre) as your business.  

.02

Hi  @supereb

Just wondering about groups. Only persons not pages can create groups, right and thus you can only invite your private friends.  How would you accomplish this for an organization?

Thanks,

Thanks  @supereb

Only profiles, not pages, can create groups so as I understand, you cannot invite those who have liked your page only those who are friends with your profile.   Businesses would then need a business profile and friends, versus page and likes, to use groups.

You could create an open group but that seems a bit pointless I think, considering how spammers ruin everything in a sec.

The dilemma seems to be how businesses with fan pages, not profiles, can invite people to groups.

Hmmm, interesting idea  @maurodand.  Need to check that out.

@anitasig Let me know how it goes

@susanhand Susan, you made a very interesting point here.
Alliances are, for sure, one of the best thing to keep in mind to succeed.
Thanks for these advices.