HARO Use and Success (3 posts)

  • This topic and this thread may have been covered more than one time.

    I may have just missed it and/or haven’t gone back far enough.

    Was just interested in seeing who has or is using HARO, Help a Reporter Out

    I know that I may not be using it to its full potential, but I thought I’d get some input about it; and additionally, if there are those who’ve just come into the SME Forum that has never heard of it or used it, they can sign up for free and check it out.

    Specifically, I was hoping to hear:

    1. Has HARO helped your business?
    2. How so? Providing leads? Sourcing? Publicity?
    3. How invested are you to its use. Free? Standard? Advanced? Premium?
       a. How does the ROI compare with your subscription, whether Standard, Advanced or Premium?

    Thanks in advance for your input

  • @joncardwell

    We subscribe to it and when a request happens that could help our business or another get some PR, we use it/share it w/our clients.

    I’ve also responded to a few author requests and have gotten included in a book or two, but that was a while back.

    I didn’t even realize there was a paid version.

    I used it once to solicit a business category for an article/presentation I was doing and got some great leads that way, too.

  • @rich-brooks “I used (HARO) once to solicit a business category for an article/presentation I was doing and got some great leads that way, too.”

    Rich, could you explain that a little more. Sounds interesting, but not sure what you meant by that. Thanks in advance…

    Robin Carlisle


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