Small Business | Forum « Guideline for marketing consulting rates

Guideline for marketing consulting rates – help! (6 posts)

Topic tags: marketing consulting, marketing strategy, online marketing, small business marketing

Cherelle Leong said
1 year, 2 months ago:
I’ve got a US based small business client that I’m creating content for. Through our discussions he’s now asked if I can take on a larger role in helping him market his new business. A very exciting prospect for me and right up my alley, but I have no idea of what to pitch my rates at. I know the local value but am not sure it would align with US market rates to just convert using exchange rates. Would anyone be willing to share a rate guideline or point me in the direction of one? - happy to PM rather than discuss on a public forum.
@cherelleleong | # | Top
Joan Muschamp (Fagnani) said
1 year, 2 months ago:
@cherelleleong If you want to PM me, great. But first you need to have a list of what you will be doing for your client.
If it’s tactical execution, then it will be a lower rate than strategic planning, for instance. How will the administrative details such as list maintenance be handled–again a far lower rate.
@joanmuschampfagnani | # | Top
Cherelle Leong said
1 year, 2 months ago:
Thanks Joan @joanmuschampfagnani. I’m waiting for the client to get back to me with an outline, as soon as I have that I’ll definitely be in touch.
@cherelleleong | # | Top
Rich Brooks said
1 year, 2 months ago:
@cherelleleong
How have you been billing them so far? Hourly? Project-based?
Can you just extrapolate, and maybe suggest a 3-month trial period to make sure that your pricing is in line with their needs?
@rich-brooks | # | Top
Dea Irby said
1 year, 2 months ago:
This may not help specifically but is a good principle to keep in mind: Your rate is your announcement to the world of your confidence in your skill set. (borrowed advice) @cherelleleong
@deairby | # | Top
Claudia Poeckl said
1 year, 2 months ago:
@deairby, Like!
@claudiapoeckl | # | Top