Small Business | Forum « Favorite wire/online service to distribute social media news releases?

Favorite wire/online service to distribute social media news releases? (6 posts)

Topic tags: news release distribuition, online news release services, PR, wire services

Birgit said
1 year, 3 months ago:
Hi All,
Do you have a favorite service you use to distribute social media news releases online? I have been using Marketwire and I am familiar with the main ones Business Wire and PR Newswire. Any one that has worked particularly well for you and what do you like about it? Thanks!
@birgitjohnston | # | Top
Rich Brooks said
1 year, 3 months ago:
@birgitjohnston
I haven’t used any of them. I’m wondering how you’re using them, and if you get any SEO benefits from them.
@rich-brooks | # | Top
Birgit said
1 year, 3 months ago:
Hi @rich-brooks
I use them for news release distribution – it has mostly been for traditional media but as you know that is all blending online now. Yes, I do get SEO benefits as the release is picked up (via RSS feed) by online news outlets (50 + depending on service and release), the release is posted on major search engines (Google, Yahoo!, etc) and is picked up by 100+ Tweeters (again depends on announcement). So not a replacement to sending out emails, posting on FB, Twitter and other social media sites, but a supplement.
@birgitjohnston | # | Top
Rick Mosca said
1 year, 3 months ago:
@birgitjohnston I use Webwire, it is a low cost highly effective option, if you decide to use it do not go for the upsell, I have tested it and have found I get the same seo results with the basic listing.
A good marketing plan would be to use a combination of Webwire and PR Web!
@rlmosca | # | Top
Birgit said
1 year, 3 months ago:
Great – thank you for the insight @rlmosca!
@birgitjohnston | # | Top
Kristy C. Cartier said
1 year, 3 months ago:
@birgitjohnston We use PR Newswire at my association for pushing out industry research. Otherwise it’s mainly member communications. @rlmosca I’ll have to look at Webwire as it’s new to me. I have used PR Web in previous positions.
@kc_kreative | # | Top