E N Brown
said 5 months, 3 weeks ago:
A floating side box is not a bad thing – but a pop-up box over the content you came to view, is a very bad thing.
Not looking at this from a developer view but from a consumer view, I usually just blip out and don’t bother with the website content, at all. I hate those sign-up boxes that hide the page content. AND I don’t sign up for those.
At Forbes they have a whole page before the content that you have to click through, then you have to click the title of the article before viewing the content. I tweeted and G+’d the 2013 Investment Guide from there this morning and almost dropped the whole thing, because 2 clicks to get to the article is two clicks too many.
No, a sign-up box should be there but not so obtrusive that the customer/viewer has to deal with it in order to view the information.