@orangechen

That’s such a broad topic! Maybe you could narrow it down a bit?

I can give some really broad suggestions like:

• Create content that your audience would find valuable. 
• Regularly post to Facebook. 
• Have offers that drive people back to your website for conversion.
• Build your email list.
• Don’t put all your eggs in the social media basket…do some SEO and in person networking.
• If your audience is other small businesses you might find more luck by getting active on LinkedIn.

Dear Rich,

Thanks for you tips, I think I should narrow my topic down a bit.

The point are content and time planning, I find most of facebook and twitter users are NA and AU folks.

I am trying to explore the EU, Mid-east market on LinkedIn, I can use LinkedIn connection and key word search on company, updates, people, group and answers to generate leads. SEO is not my scope of works,

But I have no idea on Facebook and twitter. Rich, I do post info twices everyday, and start to search keyword on twitter to join conversation. I am doing personal social networking through facebook and LinkedIn with make comments , add likes to people.

Email list we have built before, and special offer I make monthly, but email marketing do not effectively arrive to client, I do not know how to measure email marketing results, do you have some solutions ? tools ?

Yeah, I find the main reason is content, what content should I post ? how often do you think is suitable ? Beside Facebook ads, what kind of approaches can expose our special offers. I try twitter, but less RTs.

Will you mind check my facebook page and twitter account to find some mistakes I made ?

Can you give me further tips ?

Sincerely

Orange