said 1 year, 4 months ago:
I’ll take a stab at these:
What industry are you in?
Writing, content marketing
Do you develop your own content?
How often do you put out fresh content?
NOT often enough in 2011 let me tell you. For 2012 that is shifting. I’ve set the intention to write a minimum of 1 hour per day for my own business and it’s already making a difference!
What problems do you run into when developing content?
Lack of consistency in writing it. Note I did NOT say a lack of time. Big difference there.
What type of content do you find gets the best feedback/results? Please be specific: what kind of medium, what purpose does the content serve, etc.
The white paper on my website has helped me tremendously to build an email list. However during the last part of 2011 I was inconsistent with promoting it so it’s kind of stalled. Plus it needs to be refreshed and updated as my business focus has become clearer and narrower since I first wrote it.
I’ve had great results generating interest in my work on my FB personal profile through the posting of a good mix of questions, photos, links of both business and personal stuff. I love developing connections online and then taking things offline when it reaches another level.
What unique and successful ways have you found to promote your content?
I love Facebook for this! And joint venturing with other business owners who have similar audiences.
Excited to see what others add to this discussion.