Joan Muschamp (Fagnani)
said 11 months, 1 week ago:
@rich-brooks I sometimes click ads on Facebook–they do a great job of targeting. But sometimes they also “miss”–I mean what woman wants to get a targeted ad about losing weight or getting rid of wrinkles?! I’ve used a few on LinkedIn, if I am in the mode to review a product and the ads are appropriate. But I have never used a Twitter promoted tweet, although I do notice them. So the impressions are there.
I would venture to say responses will be all over the map. I know folks who swear by FB ads. I think it’s all about reach, frequency, and different types of buyers, and their “readiness” to hear about what you have to offer.
One of the challenges we face today is the distractions to the consumer, be it personal or business.