E N Brown
said 5 months, 2 weeks ago:
Funny, this is a discussion I had back in 2008 on the Ryze networking platform. It’s when we started building specifically for mobile in some niches.
One major thing to remember is SEO must also apply to any website so going TOO simple and you lose your positioning. The technologies have caught up, to a certain extent, since I was studying this (in 2006) and up to today. Cell phone platforms got a lot more sophisticated since then. They render HTML and other languages much better now than they did 10 years ago. It is not really necessary to design specifically for small screens now as it was say, 5 or 6 years ago.
A really busy website may not render perfectly but more to the point, if no one can find it in the SERP’s it won’t render at all, eh?