Apple wants students to stop carrying backpacks full of heavy books (17 posts)

Topic tags: apple, iauthor, ibooks
  • Actually they want everyone to buy an iPad.

    To make it easier for people to publish, Apple has introduced iAuthor (to create iBooks for iPads).

    Since most small business owners would be happy to find new clients, I think that creating an iBook would be a great way to get in front of a potential new audience. 

    Since this is a new product, I have to imagine that key words are still available for the people that move right away.

    I searched iBooks for “Social Media” and there are quite a few books already available, from the …For Dummies as well as books by Gitomer, Levinson and other names that you probably recognize for that domain. I saw books priced from free to $23.99

    To practice with the tool I copied out a bunch of the SME case studies and was able to put them in book format one evening in front of the TV. Easy tool to use, but you need to have a Mac.

    If you have content that you want to repurpose, the iAuthor can import a word document.

    Since this is build to be read on an iPad, you can include active links. The only thing I have not tried to do yet is include an email signup form.

    So, does this seem like something that you would be willing to try for your business? 

  • I like that idea… Books that they can carry to school that weigh very little. The books that my 6 year old has to take with him are work books and they are heavy for a 6 year old. If they can make applications that can take a regular workbook into a Ibook that you can write on that would be good. It would also be good for business.
    I would like to try it out as I was creating a book series for kids but alas I don’t have an Ipad or Apple… Sounds interesting thanks for posting @Richard McLaughlin.

  • @richardmclaughlin President Obama and the Federal Communications Commission are currently promoting the Digital Textbook Playbook to encourage digital textbook creation and use of technology in classrooms–lots of opportunities there.You can see the SpanishTechbook, created as a public service by middle school Spanish teacher Lisa Butler, or read more about digital textbook creation and the FCC Playbook at her blog

  • @debbielynnava I know there are loads of opportunities out there. I could write a book on project management certification, for example. I only saw one book and it is $30. Easy for me to make a lower cost book , all I really need is the time.

  • Do you think this will replace ebooks? @richardmclaughlin

  • @deairby this is just another type of ebook and I doubt this will replace the ebook that we now know so well. Mainly because this type book is only viewable on the Mac OS.

    The good thing about an iBook is that you learn something important about your client. They have enough disposable income to buy a $500 iPad.

  • @debbielynnava  the SpanishTechbook, looks like material that would migrate easily to the iBook format. I’ll give this a try, I have to learn Spanish :)  

  • I agree whether Apple or the gov’t wants us to use more technology. The kids body is formed by the heavy backpacks.  I guess you can always get a backpack on wheels

  • @richardmclaughlin I hope you get the book on project management certification out of your head and into digital book format. Enjoy learning Spanish with the fun videos and games in the SpanishTechbook.

  • It is a great concept. Obviously, Apple would be active in turning everything into iBooks from the business standpoint, but I think this is a great idea. Students are going to be required to be more and more tech savvy. That is where all the jobs are. Especially the shift in mobile internet usage, it is easier to learn this stuff when your young rather than waiting. 

  • As a current student myself, I am absolutely enamored with this idea. With the current college textbook system, it is extremely expensive because there are no other alternatives and when you return your books, you are lucky to receive back 30% of your purchase. Of course that could happen with Apple too. However in terms of being able to study, it presents a major advantage because for a student that is on campus all day, it is a pain to walk around with a whole bunch of heavy books.

  • Just to add to this. There is now a company in Australia that is offering a scanning service to convert hard copy books to ebook format. Before everyone jumps on the bandwagon it doesn’t infringe copyright as the paper books are exchanged for ebooks and are destroyed after scanning. The ebooks are made available in pdf format and can be read on any tablet or PC. Not just an iPad. 

  • @jordanrunsit I was thinking about the resale value. Is it better to get 30% of $65 back at the end of the year, or buy something for $20 thatnyou can’t return?

  • @richardmclaughlin buying it for $20 is the best option. If you do the math, you get $19.50 back of your original purchase. Lets round that up to $20 back. You still have a net amount of $45 spent, whereas with the tablet, you can spend $20, which is still less than that net of $45 and you have the added convenience of easier access and without added weight to your backpack, which as any student can tell you, gets tedious at times

  • I hate to get semi political here but here it goes.

    As mentioned above when scanning the book is done the book is destroyed. Can any one see . No books but digital books being around? Revisionist history  will be easier when it is all digital.

    My view , when the government is pushing something follow the money trail and what the end game seems to be.

    My personal view is kids should read books for study time, less distractions, no email program going off or the urge to surf instead of read. There are enough distractions going on for them, there is the issue that studies show that Kids learning may be impeded by reading on a digital reader. 

    The option to get a book in e-book format in this day is a must, many of us including me travel a lot, having the ability to read several books while a way with out carrying  extra bulk is phenomenal. give my choice a bound book is what my preference is, mt wife is known to make spiral bound books out of e-books for me to read.

    Another fear about having everything on digital for children, they had the ability to break loose or get things stolen faster then parents want to replace  the device.  Having  7 of them my self  I can attest to this personally.

  • First, I think things at Apple will rapidly change now that Stevie’s gone. Innovation will remain high, but cooperation may increase, as well as a competitive need for more flexibility in pricing structures to even stay in the game at some point. I mean last year India promised the world a $9 handheld computer. If I were Apple and the other big boys, I would have bought them out, so that’s what probably happened. In America, however, the Justice Department has taken a new interest in price fixing, monopolies, Sherman Act and RICO Act enterprises again. Clearly, just election year paper-shuffling bully tactics, but maybe they’ll stick to their guns this time. It’s possible. Anyway, there’s really no reason why the technology we’re using is so expensive, especially the almost zero cost to bookseller’s selling ebooks. We really should be using $10 ipads and handheld devices and paying about the same or less for any downloaded book/ebook.

    Second, the educational book industry has been corrupt for a long time. Justice may be truly closing in this time, especially with their recent indictments of four of the five largests non-educational publishers for conspiracy and price-fixing (basically). Whether low or high, price fixing is price fixing… same for other kinds of bully tactics in a market, whether against competitors or consumers. 

    Third, the quality of book/ebook publishing and the standards of the emerging industry have dropped to a still declining low. The former self-publishing industry has been appalled at how illiterate most current writers present themselves in public — and I absolutely do mean MOST — proud as can be they’ve made lots of money publishing with third grade writing and editing skills with zero professionalism. Just dang yucky all the way around for all of us! Writers who cannot write are dictators with secretaries, paid ghostwriters or editors. That’s not writing; that’s transcribed public speaking or fraud for hire when there’s no co-author or ghostwriter credit on the cover.

    And finally, if I had not been able to use my colored highlightes, underline passages, and make margin notes, I never would have gotten through college at all, much less with good grades. But I guess if I can learn to be productive with speech recognition software to “write,” then I could learn to turn to use a handheld device to replace all my paper/pen methods, too.

    Just one more note. As a former English teacher, I was jaw-dropping aghast when I learned that neither my students nor my children would have any “takehome” books at their schools — only “class sets” of books. These are gifted and honors students who make mostly A’s and are on Robotics, Physics, chess, and sports teams and have taken both Spanish and Chinese. No books? Unbelievable. But that’s been going on for 10+ years with no dent or downside to their grades or their SAT scores. That boggled my mind until I taught in Eastern European country where they had no class books (very poor parents had to buy them, so half the class had none at all), very little paper, no copy machines, and no chalk. And yet, astonishingly, they somehow learned anyway. 

    So do kids even need “books” at all for school? for the most part, I’d have to say no. Paper? Definitely — even with a computing device of some kind.

  • Oh, and what do they need that paper for? For passing notes, of course!


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