Yes, I know that when someone likes your facebook pages that it supposedly is a viral form of advertising, but Im talking about after the fact.

The best people to “follow” me or for me to keep in touch with is my “LIKERS” but… whats the point, if you cant message them?  I have spoken to some of my clients and they find that frustrating too.

This seems to be a bit of an achilles heel.  Facebook pages are all about interaction, yet as a page owner we cant easily “reach out” to the people who would most value from hearing from us (our likers).

I have seen solutions where you can setup an app and gather their name and email, but is that it?

@annfurnivall  Yes, but part of my point is, they dont all get notifications because facebook groups the activity for a page (by default) and sends them one summary email, which they might just delete (when I get a summary message, I dont always read through it for different pages).  So, this system mostly relies on the idea that people are logging into check facebook every day… which I dont think is necessarily happening.

@vincentedwards I hear you – was just talking with someone this morning about this and wonder who is actually interacting or even seeing your posts as once they stop interacting with you for a period of time they then stop seeing your feeds so how to get them back apart from emailing them if you have their email.

@vincentedwards for our pages we are tracking the “likes” in relevance to our CRM information and noting a new follow. If someone is already one of our prospects that is an additional layer of engagement we track. We also use the social media channels for prospects to ask questions of current students and graduates. This has led to great conversations and helpful topics for us to post in addition to our standard postings.

@melissaholmes Then it makes the value of “likers” very weak.  So, wipdee doo if those big companies see a 300% increase in fans, because they cant do much with it.

There are many pages that combine an App with their Page so that they can get e-mail addresses @vincentedwards  But interesting idea about the splash app.  I’ll be interested to see it when you are finished!

Humm, maybe I have more friends than I think I do but I see the names of the people who like my page in my notifications section of the admin panel.  From there I can click on their name, then the whole list of likes pops up and I can click them again and I am on their page.  I am not sure why it is different for me….

Personally I would hate it if facebook ever introduces messages to ‘likers’ The good thing about pages is you can like as many or as few as you like, not necessarily wanting to know about everything they do, every offer they have or every new thing they release.
The joy of this is it allows people to go on a particular brand page if they would like to know more or even catch the odd update they may or may not interact with, without having to deal with lots of spam. I and many people have liked 100+ pages, imagine getting 1 message per week or even month per page. Would you really want this? I certainly wouldn’t.
Facebook page ‘likers’ can interact with what they want when they want. Allowing pages to message fans would completely change the way they end up interacting with our pages, sick of mail, unlike pages, like less in the future. Pages start dying.
You may end up with just genuine fans for the serious and I guess more sophisticated pages but that is probably a small minority of pages. Jokes, gaming, silly, celebs and many more all rely on the casual likers.