said 1 year, 4 months ago:
A landing page is something that needs as much thought as an entire social media strategy, especially if you are going to stick with one general landing page for your business. Like a logo it needs, all of the informational elements, as well as consistency with the brand image that you’ve built. But I also believe it needs to reflect the time period we are in while playing to the tastes of your most active viewers.
Developing a landing page for a restaurant has been somewhat difficult because we cater to two very different and distinct groups, so building one page has be a challenge. I’ve been focusing on the nightlife aspect and its been about what’s hot right now in the night life scene like new alcohols and popular bands and DJs.