said 11 months, 3 weeks ago:
Here are my two bits.
1. If i was managing my own small business & especially if im still trying to establish myself as an expert in my niche – i will post on the page with my own name. Doing so lets people both on my business page, as well as my personal network relate me to that particular business niche. This also drives some traffic to a new page.
2. Once i grow and have established myself as an “expert”, i might change my position depending on that particular situation. For example, it i was launching an offer under my business, i would choose the business name for posting. But use my personal name when i’m responding to an individual fan’s question about the offer.
3. But, if i were handling one of my client’s business page, since most of them are really big setups, i would stick only to their business name – and adopt the tonality as per their brand guidelines. Because in their case it is important that their brand gathers traction rather than any individual team member.
Hope that helps,
Let me know what you think,