@elizabeth-tynan

Facebook Ads are incredibly cheap and effective (if you have your audience interests properly selected) in driving the right audience to your page, but make sure your content is relevant and engaging. Content is King!  

Best alternative (cheapest, but requires a lot of work) is just being “social” and connecting with other pages, people that have the same genre/interests as your page and start to connect with the community by sharing content, liking, commenting on and in general being friendly. This will help to draw members to scope out your page and ultimately “Like” what they see…

The community here is FULL of great advice and how-to blogs! Someone will have a quick strategy posted here in no time!

Great advice @luftherz

Yes, @elizabeth-tynan, I think a contest is a great idea but you need more of a base than 75 people in my opinion.  Or you have to have a really cool prize that people are interested in and give them bonus entries for sharing. 

I think it would make sense to run a targeted ad campaign if you have some money to spend.  You can definitely run a contest on Facebook but you have to have an App that administers the contest (something like Woobox gives extra entries for sharing) and then you will get their e-mail address so that you can first notify them via e-mail THEN you can announce them as the winner on Facebook with their permission. 

If you don’t have a budget then you will need to spend some time connecting and commenting on other Pages as your Page with a similar audience so you can be more visible organically. 

What other ideas do people have?  I also just read this great post from John Haydon that had some good suggestions: http://www.socialbrite.org/2012/12/04/increase-your-facebook-page-reach/ 

Hi Eli, 

I don’t want to overwhelm you, but getting likes is more complex than you think. Of course the number always counts, a like is a like. However you should also consider your target market. 

It would really help if you also included a link to your FB page. There are lots of people here who can give you a tip or two on what to improve. 

Running ads can definitely help, but if you want to target  certain market you should consider joining groups of related niche and sharing some of your posts there. But when sharing always consider the value you give to that audience, and don’t spam them. 

Always consider the quality of posts. Something that will start a conversation. IMHO running a contest at your level is not yet ideal. You should first increase the number of fans. One of the page I manage already have 30k fans and we’re still trying to figure out what type of contest to run. 

There’s a lot to consider but you’ll figure it out along the way. Don’t be afraid to commit mistakes, when that happens you just have to figure out what you did wrong and think of the right solution. 

There’s no exact science to Facebook because it’s constantly changing and people who are on it are unpredictable. 

Regards, 

Freddie Blanco

Thanks for posting the link, Eli.  Just liked your page and shared on my timeline.  You have some great visuals there. I will be stopping by to check out what you post.  Do you have a website or a blog too? 

@elizabeth-tynan  The secret to your success, in my experience, is getting off your page and going to visit those who might be interested in what you have, on the newsfeeds and on their pages.  Go find them and start commenting on their posts.  If they are social media smart they will respond to you. This is the beginning of creating a relationship. Social media is all about being social and reaching out to others so they feel visible.

This is a report that I wrote after experimenting on my fans for over a year.  It is how to use your posts to connect with others.  It really works!  
How to Use Your Posts to Sell

Randi