said 1 year, 1 month ago:
So I’m doing a bit of research into social media platforms as I’ll hopefully be involved in a campaign shortly.
I’m trying to work out whether to launch a standalone platform (such as http://www.betdash.com) or to go for a Facebook app.
On the one hand, there is less ‘noise’ on a standalone platform but on the other, obviously FB has nearly a billion users that probably log in a few times a day.
Not sure if the costs involved would differ significantly between the two?
Just thought that this would be a good place to look for guidance, look forward to hearing your views.