Promoted Posts and Sponsored Posts (4 posts)

  • Profile picture of
    Trailblazer
    Devani Anjali Alderson said
    9 months ago:

    Has anyone tried these? Was it beneficial? Did you get the results you were looking for? Would you recommend it? 


    I know that’s a lot of questions all in one but I’ve heard good and not so good things about both these Facebook features but I’d love to hear it from people who’ve actually used it. 


    I’ve experimented a few times with Facebook Ads (before these two new features were out) and it didn’t work that well, but that’s probably because I didn’t invest much into it — it was just a trial run.   


    But this promoted posts and sponsored post thing seems intriguing. 

    @devanianjali | # | Top
  • Profile picture of
    Pacesetter
    Nichole Schlecht said
    9 months ago:

    @devanianjali

    I’ve used promoted posts many times especially for major announcements, events, etc.  I’ve also used them to promote really great blog posts to give the site a traffic boost.

    Sponsored posts…do you mean sponsored stories?  The best feature, in my opinion, is the “# friends like this” or “name likes this”.  It helps build a bridge between your business and the person seeing the ad.

    I’ve had a lot of success with both and would recommend them to anyone (depending on the number of fans you have).

    @iamconsulting | # | Top
  • Otoabasi Umonting
    Innovator
    Otoabasi Umonting said
    9 months ago:

    @devanianjali

    For these features to work for you, the posts you are promoting must carry value in them. Promoted posts will boost your EdgeRank and more friends of fans will get to see the activity on your posts. Sponsored stories will be shown to friends on fans letting them know that their friend liked the post they seeing (That’s a prompt from facebook, telling them to also get involved).

    I have tried facebook ads, and they have been great. You just have to keep an eye on them and see the ones that are performing well. Your CPC will reduce if your ads do well.

    @otoabasiumonting | # | Top
  • Profile picture of
    Trailblazer
    Devani Anjali Alderson said
    9 months ago:

    Thanks guys! I will look into them further! Good to know that they do work, I guess I was doing something wrong, or not promoting the right content.  Sometimes it’s hard to tell whether fans will like the content you’r promotion, and on my page I always try and post relevant news and tips that will help in someway.  


    Do you have suggestions for choosing? Is there a way to publish a post and promo it after it been posted so you see how your fans respond to the content? 


    Thanks again! 

    @devanianjali | # | Top

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