Dani Loebs said
1 year, 5 months ago: I agree on consistency, Dea, especially in the case of Facebook. Admittedly, now that FB’s Edgerank algorithm has pulled back on the way they used to hide third-party shared updates (ie. those posted from Twitter) from the NewsFeed I think that occasionally auto-sharing a Facebook post when necessary is much better than not posting at all.
Posting once a day has been my sweet spot for Facebook pages across industries, as long as I am also posting often and with a speedy response time on existing threads started by fans.