said 1 year, 4 months ago:
@lisagrover Hi Lisa! Yes, I’m agree with you. Of course marketes should create engaging updates, with pictures an videos to have more relevance in the, sometimes, saturated News feed… but, for me, Facebook is OBSSESED with users.
The only reason he (or it, sorry my english) allows businesses is that he needs money. That’s it. If he didn’t need it, well… I think businesses would be prohibited in Facebook.
Businesses are asking Facebook for more freedom and tools to engage and sale to fans. Facebook doesn’t care about businesses needs becuase users don’t want to be annoyed by them. So, what kind of businesses has succes in Facebook? The ones that have the time and money to create a good engagement with fans. And, as you say,most of the SMB are relegated, and watch the Facebook’s opportunities from far… far away!