Hi all,

I’ve come across the term Social Media Activation and kinda confused by it? Could anyone eleborate it further and what’s the difference between Social Media Activation and Social Media Strategy? Thanks

Hi @claudiapoeckl! thanks for the info. It’s very useful.  

I’ve also came across a white paper on this http://info.digitalinfluencegroup.com/white-paper-social-media-activation Appreciate if you could share your thoughts on this too @andrea-vahl and @claudiapoeckl . Thanks.