said 1 year, 2 months ago:
Actually, @edenrudin, the app that Macy’s has isn’t available to everyone yet. That is actually a true multi-place Page where all the Macy’s Place checkins are aggregated into the one Macy’s Facebook Page. So the Places show up on the phone but Macy’s doesn’t have to have a separate Facebook Page for every one of its stores. I don’t know when this will be available to everyone, @leopoldpanovi – so far it’s just big brands like Macy’s and Starbucks that can use it.
The Schlotzsky’s app that you referenced, Eden, is available to everyone so that people can see your different locations. It’s a good alternative while we wait for the multi-place page to be available.
The second question is a brand new feature just being tested by 6 stores called the Facebook Offer. It’s been going really well from what I’ve seen and I’m excited to find out when that will be widely available. The Checkin deal is a good alternative for the moment but the Facebook Offer looks very cool because it grabs the e-mail address and shows up in the News Feed very prominently when someone takes advantage of the offer.