Monthly Facebook Reach (2 posts)

Topic tags: Facebook, Insights, Reach, reporting
  • Essjay Boyd
    Scout
    Essjay Boyd said
    1 year, 4 months ago:

    Hi there
    I have a question – how do people calculate monthly reach? I’ve been using the 28 days info from Insights (when you export page data), but this doesn’t really marry up with the weekly reach for the page. E.g. weekly reach is generally 10k, but according to spreadsheet, monthly reach is 20k? Shouldn’t it be at least 40k? If anyone has any insight into this and whether this is Facebook data issues or I can pull it easily from somewhere else. I’m using a calculation of my own to work this out now so it reflects weekly reach more effectively.

    thanks

    @essjayboyd | # | Top
  • Profile picture of
    Trailblazer
    Devani Anjali Alderson said
    1 year, 4 months ago:

    I am also interested in a more in depth answer to this as well. I know on facebook they say it means the amount of people that see/like/comment on your posts even if they are not yet fans.  BUT — with some of the pages I’m an admin on, the large numbers (and not to many new likes) seems off. 

    @devanianjali | # | Top

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