said 1 year, 2 months ago:
I’ve been looking for a while and cannot seem to find any real hard data on what a Page’s goals should be for % of total likes actually Talking About This or % of Friends of Fans actually Reached. There may not be solid goals, but it would be great to know where others are landing. My business page has just under 60k fans and was seeing very little activity and poorly managed just a couple of weeks ago. We are up significantly (over 100% increase in reach and over 200% increase in people talking) in the last 2 weeks due to better management, but aren’t sure what our goals should be or if we are still below industry standard. How do you measure your success?