@rshahbaz

i think it means we’re all gonna have to be much more proficient at using facebook ads to get “likes.” since that’s still the holy grail for our posts to be seen in the newsfeeds and “shared.”
the ability to “pin” and “star” a top post can be a great way to as for the “like”without “breaking the rules” – and since you can still change the images for the tab thumbnails, perhaps there will be some very creative ways to use those as well.
i’m looking forward to seeing how the big brands approach this, too.
we also have the ability to remove the “cover image” which will get people to our “pin/star” post more quickly, but i certainly wouldn’t advise it. it think the giant cover image can really be used effectively in a variety of ways to get a “story” across… very interesting indeed.

this part is killer.

*Cover photos cannot include:A. Price or purchase information, such as “40% off” or “Download it at our website”. B. Contact information such as a website address, email, mailing address, or information that should go in your Page’s “About” section.C. References to Facebook features or actions, such as “Like” or “Share” or an arrow pointing from the cover photo to any of these features.D. Calls to action, such as “Get it now” or “Tell your friends”.Covers must not be false, deceptive or misleading, and must not infringe on third parties’ intellectual property

@rshahbaz

yes, that’s what it is looking like… it appears that will no longer be fan-gated content, either. not sure if that’s good or bad, but getting the “like” is still important, and we’ll all need to keep creatively figuring out how to do that!

I am concerned that each time I think understand how to use my business page it changes again. I am struggling to persuade people to ‘like’ me. Any suggestions on how I can get likers?

I was just about to pay someone to create a landing page for me–whew, thanks everyone for saving me some $$$.  Drinks on me…

Seems like it is a big hit against all those businesses whose business was to help set up fan pages

This change is bugging me a lot. It feels like Facebook is making changes that pretend to be so amazing and fun and fantastic but it’s really just advertising bs in disguise. You can’t use your cover image as an ad, or with a call to action, or to incentivize people to like your page? (Marketing 101: everything needs a call to action). You can’t set a default tab with an offer or a welcome video? Oh, but you can continue to pay Facebook to advertise.

I’m not complaining about Facebook making money but I don’t feel inclined to pretend that any of these changes are for our benefit.

Here’s a stat: less than 1% of people who like a page ever revisit that page. So who are all these people who are supposed to be so impressed by our “stories”? Who’s going to go back and visit our pages just to take a leisurely scroll through the dates we hired new employees or had donuts for breakfast at the office? 

The cover image is a big piece of artwork – sans call to action – that will probably be beautifully and expensively designed by many companies and be as meaningless as that Flash intro you’ve been admonished to remove from your website because it doesn’t get people to the point.

I’m curious… how many of you have revisited a friend’s timeline since it’s been released? I’d be interested in knowing if this is something that people do. I know I don’t. The only timeline I’ve ever seen is my husband’s when he yells across the room at me to look at his new cover photo. Do you visit timelines and view people’s histories? Would you do it on a brand page?

I’m feeling like Facebook is a necessary evil at this point. If you’re not playing in their park you’re losing. But it’s really not fun there anymore.

is it better to have a page or a group?  maybe the group will get more action

still can`t find the `like`button on the new timeline setup,,,,,,,,,,,,,,,,,,,,help!

Thanks for your help, if you would like to send me your url I`ll try to like your page

OK.  I have just set up a ‘welcome’  page and set it so that people get there on their first visit….does this mean that it will go away????  I spent lots of time setting it up (well lots of time learning).  I have been calling it a landing page – is this correct?

I’m not going to stress too much as I haven’t been around long enough to get attached to any particular format but I was kind of pleased with myself for getting this page set up.

One problem I have found though is that my business page doesn’t seem to come up in a search (until it has already been found)  so you have to go through my private page and go across.  Anyone know why this might be?

Hey,

So no Landing page and no call to action… How do I create a nice tab with a nice logo on it that people can click on to run a campaign or even have a home page on Facebook…? There must be a way? Help!

Fiona

It will be very interesting to see what Google+ will do with all this. To many page admins, Facebook is pushing the ‘if it ain’t broke don’t fix it’ button, and that gives Google some way. They couldn’t have asked for a better opportunity if they paid for it. Might be a good time to really brake in that G+ page.

@pegsousa  ~ you’re correct, there is fan-gating for apps (although it’s buggy right now) but no default landing page.

@tracourt ~ that was a really good idea, rather than make people fill their tab area with a bunch of different apps.  One link to a custom page that has links to all other contests/custom pages may be exactly what I do for our pages

The One thing that we can use to gain more likes into our pocket would be Facebook cover page.

If we went creative in creating a Facebook cover for our business page then we can see the huge growth in our fanbase. 

And now Facebook also allowed to send message, which is one of good key tweak of Facebook page..