Is the New Timeline for pages going to eliminate Lead Generation? (5 posts)

  • Hi everyone:) I am Lydia brand new to the community…I would love to hear from you what do you think about the New Timeline for Facebook pages and if this new structure with the absence of the Fan Gate could eliminate the Lead Generation. Many thanks:)

  • I actually think the new structure will help draw attention to the apps a little @lydiakyriakidou  I think the biggest bummer is the lack of the default landing page but right now I think everyone is excited about looking at the apps more than they ever were before.  I don’t know if that will be the case long term but I think it is much more visually interesting when done well.  
    Others thoughts?

  • Thank you @andrea-vahl for sharing your thoughts with me. Apps is a growing business and it looks that Facebook wants to monetize it’s power. I believe that these changes will take off the game all those semi-educated people from doing business on Facebook and allow the true marketers and to show their skills.

  • @lydiakyriakidou

    Hi Lydia,

    I’ve found many more leads, engagement and traffic since timeline was released. 

    The lack of landing tab, in my opinion, is a really good thing.  It provides for more of a “user-friendly” environment and improves user experience by removing that big red marketing stop sign before you’re able to see what’s going on with a brand/business.  

    I think that the other changes (cover photo, apps, messaging, etc.) promote a better user experience as well and really forces brands/businesses to be more social, engaging and creative… which is super exciting.  

  • @lydiakyriakidou You still can FanGate on the new TimeLine, the only thing missing is the default landing tab; If you have an app you want to send people to, just make a post about the App supported by a picture (recommended for visibility) linking to the App url where you can fan gate the content, then Pin this post on your timeline. And you’ll still get a nice engagement


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