Merry Christmas everybody,

i was reading a blog that emphasizes on the importance to have a mobile web site, not mobilized one, i would be thankful if anybody here can help.

How can we make a mobile web site , is there a specialized application to do so ?
what info should be mentioned in ?
what you should avoid to include ?

Wale not sure this is on topic in a Facebook club?

@waelalhusseini

Depends on what you’re wanting to do and simple or complex it is. We’ve created all different kinds.

The reality, they are just simplified websites using html or html5 and css that is designed to load faster on a mobile browser. They can integrate with the main website so that information is pulled right into the mobile version. We’ve even built some CMS mobile sites.

The files are in a folder on your ftp server, and a script is in your header so that if it mobile browser hits the site, it just rolls it over to the .mobi version on the server.

In some cases, businesses don’t need them and in other cases they do. It just depends on how you intend to use it and who your target audience is.

Hope that makes sense?

@rlmosca

Rick, I’d like some proof about your Google claim. I follow their blog weekly and in Oct they said just the opposite on it.

Besides, the browsers on mobile devices are catching up and if your site is built properly, it will load perfectly. We do it everyday.

@rlmosca

I appreciate the follow-up. However, Google is saying in public something very different, and it doesn’t make sense to me with the advancements in mobile technology.

Again, there is a definite place for mobile websites and I agree it’s a good practice, but I don’t believe Google is going to reward or punish rankings over it without hard evidence other than an anonymous person. It’s paramount to the rumor that you’ll have to be involved in Googe+ or your rankings will suffer. It’s not true, at least not right now.

Their customers are those searching, and content will likely remain the focal point to rankings and placement, along with linking and other factors.

I respect your view, and anything is possible. However, in the near future standard websites and mobile platforms won’t be needed in my opinion as the mobile technologies continue to improve and roll out. 4G in a few years will be the standard and web design will change to meet the needs and demand of the new technologies.

It’s definitely a fun debate and discussion. And until it happens, we won’t really know. If it does, we’ll all adjust and start creating more mobile sites for our customers as demand goes up.

@rlmosca

Rick, I undestand. It’s just an opinion we both have and we can obviously support it both ways.

I remember a Google insider telling me several years ago that video was going to take over organic search results before websites would be found. That was four years ago and it has not happened yet. I know people who spent tens of thousands of dollars doing video production projects based on what “might” happen and has not yet.

Again, I agree it’s needed. But I’m also suggesting I’m not confident Google is going to do what you’ve suggested. I don’t have a stake in it one way or the other.

And, after 9 years in the industry, most people are always playing catchup because decisions are made, changed, or new technologies come out.

@donpurdum, @rlmosca

I think you both have valid points. I don’t think websites accessed from computers are in any danger from mobile but what makes me want to make sure my site would be mobile ready is the fact that people in a good part of the world can not afford computers or have no Internet access while there is a proliferation of smartphones; i.e. more and more people are accessing the Internet from their phone than from a computer.

we could discuss the pros or cons but let’s ignore the fluff and get down to brass tacks. The basic rule here is you don’t want a device to stand in the way of people getting to your content or product right?

*please don’t take any of that as rude, I would love a discussion about mobile web and search result priorities etc (cause I definitely have opinions!) but I don’t think that got to what the essence of the OP’s question.