Have you altered  the way you are posting on google plus as opposed to Facebook with the obvious SEO benefits you get from google plus.  I am genuinely interested in how people are approaching G+ from a brand perspective.

I have changed it slightly. Posts show up in the search so i try and think about keywords when posting from our page but still post the same content.

We’ve started segmenting our messaging based on our (small) following on Google+ and haven’t noticed a difference in engagement as of yet. Will keep testing though!

thanks for the steer  @fredericgonzalo all involved in this convo lets move it over to this thread