For a business that does traveling, there are several options you have open to you. Let’s say, for instance, that your traveling business is a food truck (because hey, who doesn’t like food trucks?) Granted, this is simply to make explanations simpler, but I think the model could work for other types of business.

- You could run small “flash” ads timed only for a short period that meet your clients’ needs. Will you be serving lunch at a certain place? Target people in your city with Facebook ads that only run over say, 10 am to 2 pm for people talking about lunch. This sounds kind of dumb (I mean, who talks about lunch?) but more people do this thank you think.

- You can team up with other roving businesses and have a pop-up shop in a centralized location a couple of times a month, cross-promoting each other.

- Having some sort of incentive to reward your customers for referrals is always great, especially if it’s a niche business. Perhaps have a Yelp/Foursquare/Facebook check-in bonus?

@seleanaw One of my clients has wellness clinics for pets at various locations. they have an office in a home but never see clients there. We are working with the various locations the clinics are held to have a Foursquare “location” for the clinic as in “COMPANY CLINIC at Petco Indianapolis” so someone could check-in at the clinic at the business.

Many of the “likes” and “followers” for the social profiles of the business came from existing customers spreading the word. Additionally, I hope to have a blog set up with pet care tips to drive traffic to the website through SEO and hence also spreading awareness of the social accounts

not sure how  big of a problem it  would be…if the the  customers    can find the  facebook page and the email  address or the website   thats  the main thing…..imho   they really need a website too…people  are more  used to  websites  than  blogs…….. just  for the main info, the phone and   some  great pictures…i call that kind of a website a billboard…. nothing   big and  serious….but   still attractive and  good current  info…and a website adds  credibility  maybe…

a nice business   card  with FIND US HERE……. should  do  well,  something   to hand out to customers  as the business grows…