Facebook Updating Fees (4 posts)

  • I am new to Social Media and am currently working on making daily posts to a company’s Facebook page. I spend a lot of time on research (competitors FB pages, etc.) so it seems as though I don’t get much accomplished. How much do I charge for my services? 

  • @joycemwest2012  That is such a tough one Joyce!  Because you will get faster as you continue on with the same clients.  So initially I find I may be spending more time with my learning curve.  But don’t discount your time for finding the best, unique content.  Finding good content takes time and you also need to be keeping tabs on the competition!  

    I usually try and track my time for how long it might take me to find a good post (assuming a general level of speediness) and then add a 20-30% buffer.  Plus adding some time to watch your competitors.  I also find if you can streamline some of that activity with a process – sometimes I put people on a Facebook interest list so I can just check that List for all the relevant posts.  Or sometimes I make a private Twitter List and just checkin with that on Hootsuite once or twice a day.  Or I subscribe to their blogs on Google Reader so I don’t have to physically go to their site to see if they have new posts.  See if you can write down a process for how you are going to keep up with these activities so you aren’t doing them haphazardly and I think that will keep your time spent to a minimum.  

    Also make sure that your client knows how much you are doing – are you doing more than expected?  Or do they appreciate the full value of your monitoring?  Always good to let them know how they are saving time by hiring you!  

    What other advice do people have for this?

  • keep the client in mind….it would have to make sense from  the   clients  point of  view…. and  somehow that has to   come in   engagement with  real  potential customers   and  $$$$ for the  company…or at least him hearing  …”wow i  like your page ” …from  his  customers  once in a while…you  dont want to  be doing a lot of   time consuming work with no  results….

    i like the  experimental  approach on  new things….  try a lot and  then  put  more effort on the   things that  worked the best…   every  company is  different….. inventory pictures work  great on mine…  

  • @joycemwest2012 @andrea-vahl  I subscribe to https://gaggleamp.com content curation software. It’s a total lifesaver!!!  I keep my research time down this way. And I come up with great content for my clients. :)

    My time usually bills out between $30 to 40 per hour whether a package or an hourly rate.


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