Facebook Interaction (16 posts)

Topic tags: Facebook, interaction
  • Hi guys,
    so I run a FB page and we’ve got a good size following, but none of them really interact. I post regularly, tried polls, asking questions etc. But we hardly ever get people commenting, discussing, we’re lucky to get the occasional like. Can you suggest some ways to get more interaction? I should mention, the page is for a non-profit project. Thanks!

  • @lauracandelaria you might try recruiting a couple of friends or colleagues to interact with you on the fb page. I know it sounds a little seedy, but it can be very effective. It’s like looking for a restaurant in an unfamiliar town, even when you find one you like you don’t actually park and go in unless you see others are there. If other people are going then the food must be at least OK if not good:)

  • @lauracandelaria  I have found posting something “off-topic” related to a random holiday or random fact gets engagement. It really depends on what engagement you are looking for from your followers. If it is just to see others interacting you could try posting along those lines. Even posting a question like “what did you do over the weekend?” sometimes will have interaction. Good luck!

  • @lauracandelaria Try being as real a person as you can. Even simple thing like signing off with your first name can do wonders as people realise they are talking to a real person. 

    And as @alexandrabriggs said, just try talking about life and everyday things. I used to run a Facebook page for a charity and both of these worked for me. 
    Hope that helps. 

    Russell

  • I definitely agree with @russellallert – having a “meet our team” page where people can see who you are can help.  

    Have you tried fun pictures or cartoons that are sort of related to your topic?

  • Awesome replies! Thank you guys! I have a meet the team page on our website, but I’ll be sure to add that to the fb page. And @russellallert, will definitely make it more personal. @andrea-vahl, cartoons seem like a good idea. I’ve been trying to stay away from that, but seems like a necessary direction. Anyone have fb page success stories they’d be willing to share?

  • @lauracandelaria I’m in the same boat! But I posted a simple “fill in the blanks” statement and have more replies to a single post than I ever had with this page! I’m excited haha.

  • @lauracandelaria What kind of interaction are you looking for like or comments?I have found that with my Facebook Page Runners Running that quotes work good on a consistent basis to get likes. I have recently traveled in to using pictures that are inspirational or funny in some way.  Images always produce good results. 

  •  @lauracandelaria I really like the idea of fill in the blanks btw

  • Thanks so much for everyone’s ideas!!! I’ve been having the same problem. After two weeks with relatively little interaction, I convinced some friends and family to jump on the page and interact and viola — suddenly random people are starting to participate. I’m definitely going to use some of the other ideas that were mentioned as well. Thank you all so much for the help!!!

  • @nikkithelin It’s a little like being at a junior high dance. No one wants to be the first couple on the dance floor. They want to blend into a crowd.

  • @qactyler I will totally try that idea!

  • @lauracandelaria

    I find that the posts where I have the most interaction are the most odd things I post.  I generally try and keep posts related to my company to about 5 – 7 times a month, maybe 10 at most.  People think that stuff is boring, and I respect that, and don’t want to risk alienating people who have taken the time to become a fan.

    What people like is things that are actually interesting to read.  You work for a non-profit.  Scour the Internet for new news articles that are relevant to your field, or maybe articles highlighting some projects people have done in your same industry.  Post some events around town.

    On slow days where I know I have to post something to keep momentum rolling, but I can’t think of anything, I may even do a link to a “This day in history” type Web site just listing all the interesting things that happened on that day (history.com) is a great one.  Or a list of famous historical figures born on that day.

    I also post questions that I, myself, have had, relative to my industry.  I don’t want to reveal my sites or my industry here, but let’s say I sold vegetables.  Instead of just posting photos of my vegetables for sale every day, I may post something like, “Ever wonder why your body doesn’t digest corn?”  Then post a quick synopsis of the answer, with a link to a science site that explains it.  These types of questions get the most interaction for me — people love them, share them, and comment on them.

    If it is a rainy day, I may post a link to fun rainy day activities to do with your kids.

    This is how to work the social sphere.  No one wants to read about your company every day.  They want to read fun and interesting things that engage them.

  • I think the problem is insufficient traffic. You need to find a sponsor to sponsor marketing your facebook page to a target market. The cost is paid per click so this can be quite resonable if you set a small daily budget to start with and grow the budget as you find more sponsorship. The cost can be less than a Dollar a Day!

    Try to build an audience of 10 000 to start with. This may take some time if your budget is small but if you keep your posts personal then you are bound to get viral traffic with time as people with similar tastes as yourself start sharing your posts.

    Keep your posts personal. Pay for your targeted traffic. Keep at it for the next 2 years. You will be a Guru!

  • what made them want to   join your page?   maybe that would  give you a hint..

    ..i llike getting  my favorite     resturants menu everyday  but i never  post  back to   it….maybe thats happpening..

    or  worst case…maybe the  content isnt what they  were hoping  for…

    @lauracandelaria

  • @lauracandelaria With all the tips here; it would be good if you consider running a Page Post Sponsored Story Ad. The reason is this, you are only able to reach 16% of your fans and the longer you stay without engaging with these fans you could lose them forever, to get them back would have to be through Sponsored story. So if you want the best success rate post Inspirational Photos, Cartoons and Fill in the blank questions; then sponsor these posts to reactivate your dead fans and you can continue your engagement strategies from there.

    Regards…

    Dan


Add your voice to the discussion

Existing members: . If you do not have a SME account, .