said 1 year, 3 months ago:
@idamarlene When you get a sec. let us know who the target demographic is, that’s where I usually start to determine a budget. Abstractly the budget should be enough for the analyst to really figure things out (enough data points) but a number you are comfortable spending.
@barbc Did you geo-target? Not sure why you would get out of range folks, post some details when you get a second. As far as the second part — we urge b2c clients to advertise on Facebook, b2b clients generally must talk us into running campaigns for them. It can work, but must be a good reason.
As a side-note; sending users to a tab on the Facebook profile has always outperformed sending them to the website in our experience. Also if you can include a picture of a puppy it will increase click through rate (I’m being serious.)