Otoabasi Umonting said
7 months ago: @repairgaragedoors, @pacey is right. If you are new to facebook PPC Ads, focus on getting CPCs first. Then as you progress (Depending on your budget), you can start using CPM.
I’m working on a training course on this subject, and it will focus on the basics, mainly for people who are just getting started on facebook PPC.