Russell Allert said
1 year, 3 months ago: @joepascal Hi Joe
I look after a Facebook page for White Wreath Association, which is a small charity who helps and gives advice to those with depression and families of suicide victims.
It can be hard to to run a Facebook page like this, and while information is great, you might want to try making the site a friendly, light, fun place to visit.
These topics can be quite dry and I find making the page more community-orientated, with discussion around topics other than directly about the subject matter can really get people to keep reading and visiting (and learning).
You want to build a community around the page, so you will need to “entertain” not just inform.
Hope that helps.
Email me if you want to chat about it further, Joe. 
Russell Allert