said 4 months ago:
Woopsy, left out the most important part.
KEYWORDS… Make that title start with your most important keywords, sprinkled afterward with related LSI keywords (latent semantic indexing).
The purpose of any title on the internet is to entice a reader to read your article. However, in order to get seen by a potential reader, you must get that title indexed. If it’s a video title, then you’ll want to optimize the title for both YouTube AND Google, as a YouTube video can rank within hours and get you on Google’s first page a loooooooooooooong time before your article ever appears.
I ALWAYS make or find a creative commons video and title it similarly to my article, with the most important keywords first, followed by related lsi keywords, include the same words first in my description, and list those targeted keywords when doing SEO for that article or video.
If this is too basic, please forgive. We have a wide continuum of expertise in SME’s Clubs… and I always like to contribute to the discussion by filling in some of the gaps, if I can.
Hope this is helpful to you or someone else.