said 1 year ago:
I’ve been blogging for a few years now and I still find myself torn between the value of writing about news which is trending on either Google or Twitter.
Most of the popular news is never directly related to what my blogs have been about, but I’ve found that if done quickly and pushed properly, these ‘flavor of the moment’ blog posts can generate a modest traffic increase, if only for a brief time.
Of course, the readers are fair-weather visitors of sorts, and not likely to visit other posts or come back regularly, but part of me still wants to bring them in.
Does anyone believe there is any long term value from such posts? I’ve tried connecting the popular news to my content and ‘localizing the story’ as it were, but it can be a stretch.