Spreadsheet for tracking social marketing (4 posts)

  • Any ideas or good spreadsheets for tracking social media (including Geo Targeting/Local sites).  I have the one from hubspot but am not sure if it is what I want and am interested to see what others in the industry use.

    Thanks!  Hope everyone is warm!

  • Different businesses are going to have different KPI’s (Key Performance Indicators) based on type of business and social media goals.

    Have you thought about creating one of your own in Excel?

    I’m by no means an Excel expert but they make it pretty to enter data in columns and then you can select columns and create graphs, charts, etc.

  • @chik Hi Laura! Some companies actually upload their templates to their website for sharing, so a simple Google search for social media tracking filetype:xls or social media tracking filetype:xlsx can lead to lots of different examples to choose from.

  • @mikelinville I want to actually  – just wanted to see what other social marketing professionals are doing.   I have do have a variety of clients therefore the KPIs do very.  I just wanted to compare how others are tracking and we want a spreadsheet. 

    @kristi-hines  thanks I will do that search, didn’t think of those! 


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