said 1 year, 4 months ago:
@casmccullough This is such a tricky topic. You’ve gotten some absolutely excellent advice from so many. Our company does SEO for clients in the copier industry and we have many of our dealers on the front page of Google searches and every client is at least #1 or #2 on page one.
That being said - I am not the expert, but my team is. From everything they tell me, there are some basic tenets to SEO that you can control and a basic understanding of what Google looks for.
What Google seems to be looking for in a variety of factors. You mentioned that your content is excellent, and that is important – very important to SEO. With the latest changes to Google, recent and relevant information seems to play a part as well. However, Google is also reading your title, tags, etc which you have already gotten advice on here. Another key is the amount of traffic your site is getting. It sounds like you’re competing in a difficult space with Working at Home. The more traffic you are receiving to your site, the more your content (and site) will be considered relevant. Also, having links to your site from other relevant sites is important. Links that come to your site from other sites are more or less considered referrals by Google. Along those lines, links to your blog from Facebook, Twitter, Google+, etc can also be inbound links to your blog – which shows Google yet another place online that is linking to your site.
As far as what you can do – continue to write great content on a consistent basis along with the great advice you’ve been given by the bloggers here on tagging, titling, etc. The blogging world probably has some tips and tricks that are specific to it, and I am very new to the blogging world, but the tenets of successful SEO are fairly common.
I hope this is helpful to you!