said 8 months, 1 week ago:
Wasn’t sure what to title this Forum, but since I’ve been getting lots of questions lately about copywriting vs. article writing, AND the Blogging Club is where most die-hard writers are hanging out here on SME, I thought it best to avail this resource here in the Blogging Club.
Copywriters write advertising and marketing messages. VERY, very different from article writing, news writing, PR writing… fact-based writing. It’s both an art and a science, and you could fill a library with books on the psychology of it.
But just want to warn you up front… put your blinders on here, lest you be whisked away to the land of endless shiny magical objects. With over 7,000 threads devoted to nothing but copywriting, you are SURE to get lost here if you visit without specific purpose. Also, keep your wallet far away from your computer when you visit. To me, it’s like going into the grocery store when you’re really hungry. Big mistake! You’re bound to buy twice as much as you need and end up with too many sweets and munchie food. Same goes here…
Since almost every product you could buy is now either obtainable or marketed online, you’ll want to go where the best (or at least the most) copywriters for those products hang out the most:
You’ll find directories, resources, definitions, hints, tips, templates, examples, courses, lots of freebies, and some pretty famous copywriters here… as well as many people who would lead you astray in a heartbeat. With half-million members, anything can happen… so like I said… stay focused, visit with a purpose, keep your blinders on, and your wallet in the other room.
Do you have a favorite copywriting site you like to resource?