said 11 months, 4 weeks ago:
PAGATIM is focusing on just one aspect of audio branding – helping people and companies tell their story in a way that will educate and inspire their customers so they become brand evangilists. There are also many other aspects to audio or sound branding that we don’t handle like creating logo sounds. To read a more detailed definition go to http://en.wikipedia.org/wiki/Sound_branding
Charisma and great content are certainly the main ingredients of a successful podcast but they don’t come naturally to most people. As such, we strategize with clients on the focus of the show, train hosts and guests, propose and research topics, select music, create the logo, edit and of course ensure quality of the audio. For a weekly show this can add up to many hours of work just to make one single 30 minute podcast. After the show is finished we spend even more time distributing and promoting the show to all the major digital download platforms and social media channels.
Thanks so much for asking!