@sharijstauch Thanks for the insights and the question. Blogs do influence my buying decisions, but only if the topics presented are discussed. I tend to move away from blogs that have no interaction between different points of view, especially if it is a b2c blog not allowing comments. But once the topic becomes controversial and people provide the reading community with links and resources, I am in.

@sharijstauch I just bought an iPhone case from  https://www.speckproducts.com/ thanks to this blogger’s review - http://smartboydesigns.com/2012/02/29/review-fitted-burton-case-iphone-4s/.  :)

@sharijstauch standard practice for most larger purchases I make is to read what other people are writing about it.  And a blogger’s opinion versus the manufacturers opinion means more to me.  It kind of acts as a testimonial or a case study.  Especially what @cherelleleong commented on regarding restaurants.  Foodies are always blogging about their favorite local restaurants and can have some very influential copy that will either push me to try out the place or steer clear from it.